Sunday, November 12, 2006

Topic 8
"Food companies' environmental efforts at Eco Product Exhibition"

I like to introduce you to green packaging trend in Japan.




Ajinomoto, Co.
- a major food and seasoning company


Nissin

-a major food producing company

a) Environmental efforts in eco-friendly containers and packaging

The company established its original index (The Eco-Index for Containers and Packaging) to make food products containers and packaging greener. In the index, six evaluation items are set to examine the environment-friendliness of containers and packaging, including efficient resource use, recycling and disposal adaptability, CO2 emissions and labeling.

Efforts in environmentally friendly containers and packaging include;

- reducing weight of bottles by reducing the volume of materials such as glasses and plastics. (e.g. By reducing the amount of glasses by 12 %, the total amount of glasses for bottles can be decreased by 117 tons per year, which can also cut CO2 emissions by 132 tons per year.)

- reducing the size of carton packs, which leads to a 55-ton reduction in annual paper use.

- adopting biomass and/or biodegradable plastics for some packages

- improving the designs of containers so users can easily compress them when disposing or separate recyclables and non-recyclables.

Questions:

What is the perspective of packaging in the future?

What can company do to prevent unnecesary packaging?

Tell me what is unnecessary packaging that you see on the store?

Posted by Shiro Hosojima @ 7:20 PM

Read or Post a Comment

I'm not really sure what the packaging perspectives of the future are. I hope that they include reducing excess packaging and making packaging more earth-friendly.

I think one great way to reduce packaging is by encouraging people to cook and eat more fresh foods, which are generally not packaged. However, since many conumers rely on convienence and "to-go" foods this would not be practical. Using bioplastics is a great way to reduce negative environmental effects of packaging. This works especailly well in fast service foods, when consumers need to go containers.

Another way to reduce unessecary pakaging is to stop packaging items seprately within larger packages. Making products fit more efficiently within their packages can also help reduce the overall size of packages, eliminating unessecary waste. I see this often in grocery stores, but this also happens outside the food market. IKEA, a home goods store based in Sweden, flat packs all their furniture, so as to use less cardboard, less shipping space, and overall, less energy and emissions when shipping their goods.

Posted by Blogger CO jenn @ 2:05 PM #
 

Hello Jenn!
Thank you very much for your comment!
In Japan, the unnecessary packages are frequently seen. I see it mostly at the stage of "convenience product".

For example at the convenience stores, most of instant foods are unnessary packaged.

We tend to think, it is "very carefully taken care of" if it has extra package to food or whatever it is.

We need to adapt that getting more unnecessary things, are less valuable. More like saying it is an "opportunity cost" to the society. Because we will end up paying the cost of unnecessary things we are getting.

IKEA is great company,
IKEA has also arrived early 2006 in Japan. And its been a trend for Japanese consumer. I am hoping that other corporation can learn from the efforts of IKEA!

Thanks Jenn!

Posted by Blogger Shiro Hosojima @ 10:09 PM #
 
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